You can set off into the forest just like Red Riding Hood with your basket of goodies—your inspection business. Along the path, you find the creatures of the internet woods—wolves, trolls, wizards, fairies and goblins—all of whom want to show you the right path and join you on your journey. Just like a friendly wolf, they’ll offer you the best way to crush it online, beat your competition and have juicy sounding shortcuts that sound like the perfect treat. You may have sampled some of the treats and ended up in frustration. You had to hack their concept to fit your inspection business. ...
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