AUGUST 2013
ASHI Reporter August 2013, Feature

Demystifying Sales & Marketing for Home Inspection Professionals

Goal Setting: Making SMART Goals Goal setting is incredibly easy, and yet most people don’t do it. A simple guideline is to set a SMART goal. That means Specific, Measurable, Attainable, Relevant, Time-bound - SMART. Sound complicated? It’s not.

By: Brian Bell, VP Sales & Marketing, Carson Dunlop read full article
ASHI Reporter August 2013, Education

Vet Becomes ASHI Home Inspector

As a Navy Seabee, BUC (builder chief) Mark Bacon, 51, spent 20 years building bridges, airports and barracks while stationed in different locations around the world. Whether helping rebuild hurricane-ravaged Honduras or constructing airports in places like Spain and Japan, Bacon was always working to make structures safe.

By: Edited by ASHI Staff read full article
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ASHI Reporter August 2013, Focus on Ethics

Keeping the Agent in the Loop without Losing Sight of Who Is the Client

There’s a disconnect amongst inspectors throughout the U.S. between what they believe their job is and what their job actually is — and it tarnishes the views agents and the public have of us as an industry despite our best intentions.

By: P. Nathan Thornberry read full article
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