APRIL 2016
ASHI Reporter April 2016, Feature

April is National Home Inspection Month Examining Ethics and Morals

Are we home inspectors who are in business or are we businesspeople who happen to be home inspectors? Do we represent an industry or a profession?

By: Don Lovering read full article
ASHI Reporter April 2016, Feature

Word-of-Mouth Marketing Statistics to Help you Better Market Your Business

For centuries, people have made big decisions and developed everyday preferences using the simple, yet resounding, power of word-of-mouth. It’s no coincidence that you and your best friend share a few of the same favorite things. Who doesn’t love hearing about a great product or service from a trustworthy source?

By: Edited by ASHI Staff read full article
ASHI Reporter April 2016, Feature

AIDA: Attention, Interest, Desire and Action, Part 1

AIDA is an acronym for Attention – Interest – Desire – Action. Focusing on these words can help guide you when writing material designed to persuade potential clients.

By: Alan Carson read full article
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ASHI Reporter April 2016, Feature

Exterior Steps and Landings

The floor level of most homes is higher than the exterior grade level. Usually, steps are needed to get up to the door.

By: Alan Carson read full article
ASHI Reporter April 2016, Feature

Nontraditional HVAC Systems: What Should You Know?

We asked three experts to put themselves in a home inspector’s shoes and describe important aspects of these mechanical systems.

By: Mike Collignon read full article
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