Joel Singer - Newsroom Author Details

Joel Singer - Photo

Joel Singer is the CEO of APPLICA Solutions, which helps businesses to grow sales and reduce costs through innovative services that combine marketing automation and artificial intelligence. APPLICA is a proud partner of ASHI, and Joel is a frequent contributor of articles that help home inspectors gain insights into ways to improve their marketing and branding. Joel has held CEO positions at several publicly-traded companies and has been an adjunct professor at Brandeis University's graduate business school. Additional articles by Joel can be found at the Applica Blog.

Articles authored

Measuring Digital Performance: Likes vs. Clicks, February 2021

Ringing Your Social Media Dinner Bell, January 2021

Marketing Yourself to Real Estate Agents, April 2017